INTAN, D.; WIDODO, D. S.; RACHMAWATI, D. The influence of brand image and promotion on purchase decisions of Eiger footwear products: A case study at the Eiger Grand Depok City branch. Jurnal Bisnis Mahasiswa, [S. l.], v. 5, n. 5, p. 2726–2738, 2025. DOI: 10.60036/jbm.847. Disponível em: https://jurnalbisnismahasiswa.com/index.php/jurnal/article/view/847. Acesso em: 29 mar. 2026.